Photos
1- Select all the photos you want to use on the
spread
2- Create
a folder for them in your account under yearbook06: name the folder according
to the pages you are working on (example: if you are working on pages 2-3 of
the ladder, your folder will be titled “p2-3-table of contents”)
3- Place
the photos you have chosen in that folder
4- Create
a sub-folder titled “Edited Photos”
5- Go
on Photoshop and, before you use those photos on your InDesign spread, do the
following for each photo:
a. Image => mode = CMYK
b. Image => image size = after unchecking “resample” => resolution 300 dpi
c. Save as => EPS (make sure you check “Mac 8 Bit” and “Binary.”
Everything else needs to be left unchecked.
PS: we need to be able to easily locate all the photos used in each spread so that we give them to the printing company for retouching.
Remember that
a good photo should:
§
Grab attention
§
Tell a story
§
Show action
§
Trigger memory
§
Get an
emotional response
§
Not be posed
Once you have been assigned or you have volunteered to take photos for
a specific event, you should download those photos on the desktop of the
computer allotted to you no later than the following school day, and you should
include the following with each set of photos in a word document inside the
photo folder: Who, What, When, Where + at least 6 different quotations (from coach,
participants, audience) that answer Why
and How.
Fonts and Font Sizes agreed
upon:
(sizes per section)
(9
fonts)
Copy/body: Bookman Old Style size 10
(Opening & Closing dividers: size
12-14- Theme copy: 12-16)
Headlines:
- Primary: Lucida Black Letter Size 42-72
- Sub headlines: Eurostile
size 16-24
Sports:
- Headlines: Impact or Gill Sans
(wider)-
Size 42-72
(size per section)
-
Sub Headlines: Lucida Handwriting size 16-24
- Copy: Eurostile size 10
Captions:
- Titles: Copperplate
size 9 bold
- Body: Eurostile size 8 regular
Modules:
-
Headlines: Giddyup std
-
Sub Headlines: Eurostile
-
Copy: Goudy Old Style size 10
Senior Pages:
-
Headlines: Lucida Black Letter Size 30
-
Sub Headlines: Bookman Old Style size 10
-
Copy: Eurostile size 9 (minimum)
Yearbook Colors:
Create new swatches for them
and name them as they are named below (8 colors)
ACS Navy Blue: 100-92-0-10
ACS Gold: 0-28-100-6
ACS Yellow: 4-22-96-0
ACS Red: 0-100-79-20
ACS Green: 100-0-100-44
ACS Green 2: 93-0-100-25
ACS Purple: 69-100-0-2
ACS Brown: 0-68-100-44
ACS Blue Green: 100-0-24-38
Design
1.
Do
you have 8 columns and 8 guides on each page?
2.
Do
the horizontal guides go from margin to margin?
3.
Do
all elements fall within the columns and do not stop in the middle of a column?
4.
Did
you lock the guides: View => lock guides ?
5.
Do
you have an eyeline?
6.
Do
you have a very effective DOMINANT
photo (20% of the spread: at least 21/2 to 3 times the size of the next
biggest photo element.) Does
the dominant photo touch the top or bottom margin, or even both?
7.
Did you
avoid putting 2 photos of the same shape next to each other?
8.
Did you
bleed at least 1 photo on each page? (Never bleed top or bottom)
9.
Did
you make sure the photos are placed in a way that makes the reader look towards
the gutter?
10.
Did
you make sure group photos and individual portraits do not go across the
gutter?
11.
Did you
place from 5 to 9 photos on each spread? Did you diversify shapes and size (avoiding
squares) to create contrast?
12.
Did
you make sure no less and no more than 1
pica separates all the elements on the spread?
13.
Did you
make sure you ONLY used CMYK colors?
14.
Did
you make sure that every element on the spread fits exactly into the internal
lines of the columns and guides?
15.
Is
all white space to the outside of the layout?
16.
Is
the Leading 120% of the point size? Ex: 10 pt type => 12 pt leading
17.
Is
this a WOW Inducing Design?
18.
Mug Shot Pages: (Photo border= thick/thin, 4 pts- Font= Bookman size 8)
-
Page Layout for Seniors and staff:
1.
6 columns
2.
7 guides
3.
0p5 gutter for both
-
Page Layout for Grades 11-10-9-8-7-6:
1.
7 columns
2.
7 guides
3.
0p5 gutter for both
Copy
1.
Did you
attend the event you are covering?
2.
Did you
make sure that your copy starts with a “Catchy
opening sentence”?
3.
Did you
make sure that your copy starts with a lead?
4.
Did you
emphasize the HOW and WHY
in the lead?
5.
Follow
this year’s yearbook Approach (A Century of Success, Growth… or Then Vs.
Now)
6.
Did you follow this Approach: (you should have interviewed at least 3
people that took part in the event!)
a. Lead
b. Quote
c. Transition
d. Quote
e. Transition
f. Quote
g. Closing Transition
h. Conclusion
7.
Did you
start with the most important and end with the least important?
8.
Does
your copy have an angle: the point you want to make?
9.
Did
you avoid using the phrase “this year” and the school’s name?
10. Did you avoid giving your PERSONAL
OPINION?
11. Did you Indent 3 spaces, not 5?
12. No comma before and in a series. Titles are italicized, not underlined. Use
smart quotes (“ ”) not ("").
13. Did you write the copy in the third
person?
14. Did you make sure names are spelled
correctly?
15. Is your copy “a narrative that engages the reader’s senses
and emotions”?
Headlines:
1.
Is
your headline clever, arresting and exciting?
2.
Do
you have a good secondary headline?
3.
A
headline should not contain material that will be found elsewhere. Does yours
apply this rule?
4.
Did
you choose a headline that matches the dominant photo/story?
5.
Did
you start with a big dropped initial at the top of the story?
6.
Did
you use action verbs in the present tense? (Do not use past tense when writing
headlines! Only present tense.) Did you use alliterations / figures of speech
to make headlines funny, witty?
7.
Did
you use clever play on words to intrigue the reader?
8.
Did
you use single quotation marks?
9.
Did
you use a comma in place of the word “and”?
10. Did you avoid periods, hyphenated words,
abbreviations, splitting verb phrases, repetition, separating an adjective and
the word it modifies?
Captions:
Caption writing cannot be done sitting
in the yearbook room guessing what might be going on in the photograph!
1.
Did you tell the reader what happened
just before and right after the picture was taken?
2.
Are
your captions mini stories; minimum 3 to 4 sentences?
3.
Do
all captions have the same size?
4.
Does every caption include the
following:
a. a title (capital letters, bold)
b. who, what, where, when, why + How
c. background info (before or after the
photograph)
d. a direct quote from somebody in the
photograph or from someone who attended the event being covered. (The quote
should add new info to the caption; if everybody could say the same quote then
it needs to be changed).
5.
Did
you write a caption for each photo? (If there are 7 people or fewer in the
caption, you need to identify them all. If there is a big crowd, identify
none.) Did you use complete names?
6.
Is
the first sentence in the present tense and are the rest in the past tense? Use
present tense, active voice for the sentence that captures the action of the
photo; background and supplemental information may be written in past tense.
7.
Are
all the captions adjacent to the photos they identify?
8.
Did you, for each caption, provide a
title that mimics the main headline?
9.
Did
you, in the captions, consider the action before, during and after the photo as
well as the reaction to the event?
10.
Did
you include quotes from interviewing participants, advisers, teachers, coaches
and other sources?
11.
Did
you avoid commenting, questioning, or talking to the picture? (You cannot use
joke captions! However, the people in the photo or those who attended the event
captured in the picture can: quote them!)
12.
Did
you avoid stacking more than 2 captions or placing captions between photos?
Every caption should include the following:
1- A title
(capital letters, bold)
2- Who, what,
where, when, why + How
3- Background
info (before or after the photograph)
4- A direct quote
from somebody in the photograph or from someone who attended the event being
covered. (The quote should add new info to the caption; if everybody could say
the same quote then it needs to be changed).
Modules Place/Size:
PLACE: Bottom right hand corner- SIZE= W: 21p3 – H: 31p6
(4 columns,
4 guides)
Special Modules
Place/Size:
PLACE: To the right-
SIZE= W: 15p8 – H: 64p1
(3 columns,
8 guides)
INTERVIEWS:
You need to have at least
the following questions answered.
-
Who?
-
When?
-
Where?
-
What?
-
Why?
-
How?
+
What happened before?
What happened after?
How did they feel? Why?
Quotes from different people:
Quote # 1:
Quote # 2:
Quote # 3:
Quote # 4:
Quote # 5:
Quote # 6:
Ask open-ended questions (no just yes or no questions; add why and how).
Calibrating Document Color: